Knowing the codes and characteristics of each social network allows you to optimize the impact of your messages, strengthen your company's image and engage your audience. This training provides you with the keys to communicating in a relevant way on social media.
Understanding the challenges of digital and social media usage.
Discover how each social network works and its specific features.
Set up a digital monitoring system.
Integrating social media into the company's communication strategy.
Training objectives
A personalized program to meet your company’s expectations.
Expert speakers in digital communication.
An implementation adapted to your activity.
Comprehensive monitoring to reinforce learning.
Training Highlights
Who is this training for?
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This training is intended for all professionals, employees and managers in charge of communication on social networks.
Identification of needs at the start of training.
Implementation with concrete examples from the company.
Participatory approach with use cases and individual or team exercises.
Delivery of a summary document and updated materials.
Feedback, collective analyses and strengthening of automatisms.
Teaching methods and resources
Terms and conditions
Place
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In person at your premises or in an external room.
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Remotely via virtual classes.
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In addition: Micro-learning & E-learning (contact us).
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Accessible to people with disabilities.
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Number of participants
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Ideally 6-8, maximum 10.
Duration
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1 or 2 days depending on your needs (either 7 hours or 14 hours).
Price
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From €1,850 per day per group.
The skills acquired will be validated by mid-term assessments, at the end of the training and one month later, in order to monitor progress and adapt the application of knowledge.
A certificate of completion and a certificate of attendance will be provided at the end of the training.
Assessment
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Sponsors have 15 days to confirm registration after sending the quote or agreement.